International Student Enrollment: Evidence-Driven Strategies

  • Rahul Choudaha
Keywords: International Student Mobility, International Student Enrollment, Data-driven Strategies, Campus Internationalization, Enrollment Management


Higher education institutions often underestimate the importance of research in deepening the understanding of international student decision-making processes and developing enrollment strategies. Institutions must recognize the complexity, criticality and volatility of international student decision-making processes, and should invest in developing data-driven international enrollment strategies by proactively assessing needs, behaviors, and profiles of international students during difference stages of application process.

Author Biography

Rahul Choudaha

Rahul Choudaha is chief knowledge officer and Senior Director of Strategic Development at World Education Services in New York ( He is an international higher education strategist and blogs as

How to Cite
Choudaha, R. (2015). International Student Enrollment: Evidence-Driven Strategies. International Higher Education, (79), 20-21.
Student Mobility