Digital Marketing is Critical to Admissions


Digital marketing is critical to admissions because it allows educational institutions to reach a large and diverse audience of potential students in a cost-effective and targeted manner. By leveraging digital channels such as websites, social media, email, and search engines, schools and universities can communicate the unique features and benefits of their programs and build relationships with prospective students.

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Current Issue

Vol. 1 No. 4 (2021): Journal of Marketing Communications for Higher Education
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