Franchising: The McDonaldization of Higher Education

Authors

  • Philip Altbach

DOI:

https://doi.org/10.6017/ihe.2012.66.8582

Keywords:

Cross-Border Education, International,

Abstract

Universities and other institutions increasingly allow their degrees to be offered by providers abroad. This is called franchisingin many ways similar to what McDonalds does, but in the field of higher education. There are frequently problems of low quality, inadequate supervision, and others. Key Words: McDonalization, offshore degrees, problems of quality assurance.

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Published

2012-03-25

How to Cite

Altbach, P. (2012). Franchising: The McDonaldization of Higher Education. International Higher Education, (66). https://doi.org/10.6017/ihe.2012.66.8582

Issue

Section

Branch Campuses and Cross-Border Themes

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